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Lancaster County
Lancaster County

Communication and Marketing Director


Full Time


Lancaster, SC
July 12, 2022
$72,000 - $81,000

Job Description

Lancaster County, SC, located in the fast-growing and highly desirable Charlotte, NC region, is the third fastest growing county in South Carolina with a population of 102,000.  The County is committed to managing growth and enhancing the quality of life through sound policies, innovation, capital investments, business recruitment, public safety support, and parks and recreation amenities.  The County is governed under the Council – Administrator form of government and includes six elected department directors.  The workforce consists of 684 full-time employees and approximately 500 part-time employees and operates on a combined funds budget of over $125 million for FY23.  The County consists of one city and three towns and is working to balance suburban growth and rural area service needs.  The County is seeking qualified candidates for the newly created Communications and Marketing Director position to lead the Communications and Marketing Team. The Communications and Marketing Director will be a highly visible and key member of the organization as well as a member of the County’s Leadership Team. The Communications and Marketing Director will report directly to the Assistant County Administrator but work closely with all members of the Leadership Team and interact with County department directors and staff on a regular basis.  

Examples of Duties
The successful candidate will oversee a team of three Communications and Marketing Specialists that support all County departments in their communications and marketing needs. The candidate will play a key role in the communication of strategic priorities and highly complex organization wide projects such as brand management, comprehensive public relations campaigns, robust community engagement campaigns and a County-wide strategic plan. The candidate will lead the development and production of promotional materials to increase the visibility of Lancaster County, while also acting as the spokesperson for the County for all media outlets. This position will also be responsible for the online content of the County and will manage the internal and external website and all social media platforms.

Typical Qualifications
The Ideal candidate for this position will be a motivated individual with exceptional intrapersonal skills and an ability to create momentum for new initiatives while working collaboratively with a diverse community and staff. The candidate will demonstrate exceptional customer service and a desire to enhance service offerings to continue to build on the success of Lancaster County. The candidate will thrive in a team setting and possess a high degree of problem-solving, time management and prioritization skills. The successful candidate will have strong writing skills and an ability to effectively communicate both orally and in writing. The ideal candidate will have 5 or more years of experience in public relations, communications, marketing or journalism in County or municipal agencies; or any equivalent combination of experience and training which provides the required knowledge skills and abilities. The selected candidate will have possession of appropriate driver’s license that is valid in the State of South Carolina.  

To be considered, apply online with a cover letter and resume at the Lancaster County jobs website at

Position open until filled.  


First review of applications will occur on July 27, 2022.

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